Atmosphere Core Debuts ONE Atmosphere: A New Era Begins

Atmosphere Core has announced the launch of its fourth brand, ONE Atmosphere.

By SOH Edit Team
Business| 11 December 2025

Leading hospitality company Atmosphere Core has announced the launch of its fourth brand, ONE Atmosphere, marking the group’s strategic entry into the rapidly growing extended-stay category. Tailored for today’s fluid work–live–travel lifestyle, the new brand will offer fully serviced apartments that combine the space and freedom of residential living with the consistency and reliability of hospitality. Guests can expect branded amenities, seamless concierge services, and thoughtfully considered design details across every location.

A Lifestyle Solution

Sharing the vision behind the launch, Salil Panigrahi, Managing Director, Atmosphere Core, said, “As travel becomes more fluid and work becomes borderless, guests expect more than a hotel room—they expect a lifestyle solution. They want a space that adapts as they move through different cities, work patterns, and the rhythms of everyday life. ONE Atmosphere is designed to meet this shift by offering a reliable model of flexible living that blends the warmth of home with the precision of hospitality.” He added that the brand’s spaces will be consistent, functional, design-led, and deeply attuned to the way people live and work today.

 

Guided by a guest-centred philosophy, ONE Atmosphere’s design direction will emphasise efficient layouts enriched with calming materials, curated local art, and intuitive spatial planning. The result will be fully serviced apartments that feel welcoming, practical, and visually inspiring. Each element is crafted to enhance comfort, usability, and connection to the surrounding locale.

Salil Panigrahi, Managing Director, Atmosphere Core.

The ONE Experience

ONE Atmosphere apartments are being designed for living, not merely staying overnight. Hotel-style services will operate quietly in the background, allowing guests to enjoy a sense of home with the benefits of professional hospitality.

 

Across global locations, the brand will deliver The ONE Experience—a consistent, portable living model ideal for long stays, relocations, project assignments, holidays, and hybrid travel. This will be supported by The ONE Promise, a comprehensive suite of leisure, work, and convenience amenities that elevates intelligent serviced living into a modern lifestyle statement.

Establishing a Global Standard

Highlighting the brand’s market potential, Sandeep Ahuja, Managing Director, ONE Atmosphere, said, “The serviced apartment sector is expanding rapidly yet remains highly fragmented. With ONE Atmosphere, we aim to establish a unified standard that can scale with ease while delivering a consistent, comfortable, and efficient experience. By leveraging the operational discipline we’ve developed across our award-winning resorts in the Maldives, we are confident in our ability to set a new global benchmark for extended-stay hospitality.”

 

ONE Atmosphere’s launch pipeline includes a mix of metropolitan, urban, and leisure destinations across South Asia, Southeast Asia, and the Gulf region, with additional international markets under evaluation. This multi-region strategy supports the brand’s ambition to develop a strong global footprint and serve the growing demand for flexible, high-quality extended-stay experiences.

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